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    How To Create A Great Therapy Business Logo (And What To Avoid!)

    • February 3, 2020
    • 0 comments
    • by Samantha Dawkins

    What makes a stand out therapy business logo… and what really doesn’t? This week Victoria from Isle of Design gives us some helpful guidance.

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  • Productivity

    Are They Listening? An Overlooked Part of the Hypnotherapy Experience

    • October 21, 2019
    • 0 comments
    • by Samantha Dawkins

    CDs are no longer an effective medium to share your audio content with clients. Hypnostream is a streaming service for hypnotherapists.

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  • Productivity

    3 Simple Ways Counsellors Can Beat Private Practice Overwhelm for Good

    • July 31, 2019
    • 0 comments
    • by Samantha Dawkins

    Knowing how to proactively reduce your own stress and private practice overwhelm will help you to regain your passion and purpose and enable you to grow your business on your terms.

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  • Productivity

    What To Do When A Potential Client Ghosts You

    • July 8, 2019
    • 0 comments
    • by Samantha Dawkins

    In this week’s article we explore what ghosting is, how and why it happens and what you can do about it as a business owner.

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  • Productivity

    How to Market Your Private Practice: Understand Your Ideal Client and Speak Directly to them in your Marketing

    • June 24, 2019
    • 0 comments
    • by Samantha Dawkins

    How to Market Your Private Practice: Understand Your Ideal Client and Speak Directly to them in your Marketing. How to create a powerful marketing message.

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  • Productivity

    The Mental Health Directory: All of the UK’s Support Services, All in One Place

    • June 17, 2019
    • 0 comments
    • by Samantha Dawkins

    The Mental Health Directory looks to bring together all of the support and information services from around the UK so that help and knowledge can be easily accessed by those in need.

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  • Productivity

    Counselling Directories: 5 Essential Tips to Stand Out

    • June 10, 2019
    • 0 comments
    • by Samantha Dawkins

    Market your private practice effectively with these 5 Essential Tips to Stand Out On Counselling Directories from Koala VA.

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  • Facebook

    How to Get People to Join Your Therapy Facebook Group

    • May 28, 2019
    • 0 comments
    • by Samantha Dawkins

    In this article we explore how to get people to join your therapy Facebook group. We discuss how to make your group interesting, findable and engaging as well as how to promote it (for free).

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  • Productivity

    5 Ways To Market Your Private Practice for Free

    • May 19, 2019
    • 0 comments
    • by Samantha Dawkins

    This article gives you 5 ways to to market your private practice for free, because sometimes marketing can feel like a minefield.

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  • Social Media Tips, Uncategorized

    How therapists can identify the ideal client for your private practice

    • May 13, 2019
    • 2 Comments
    • by Samantha Dawkins

    In this article we’ll cover how counsellors and therapists can identify their ideal private practice client.

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koala.va

Samantha | Social Media Manager
Want to find your JOY in content creation? Read th Want to find your JOY in content creation? Read this 👇

OK, so content may be king. But what if the crown doesn't quite fit? 👑

Does content creation feel like a chore?

Perhaps you're dutifully writing long-form captions, but it feels more like pulling teeth than producing engaging posts.

Maybe you've found yourself hoping against hope that you'll learn to love writing because everyone says you "have to do it" to succeed in social media 🤞

But here's a secret I want to share with you: you don't need to love writing to succeed.

Social media isn't about forcing yourself into a mould; it's about discovering the perfect fit for you.

Maybe you're someone who shines in front of a camera 🤳

Perhaps you've got a voice that’s just made for podcasts 🎙️

Or maybe you're a wizard with short Instagram captions that pack a punch! 💥

Imagine finding that sweet spot where what you love doing and what your audience loves seeing intersect 😍

So, take a deep breath and ask yourself:

• "What kind of content lights me up when I create it?"
• "Do my followers like this kind of content too?"
• "Can I see myself happily creating this kind of content regularly?"

What type of content would you like to lean into?

#SocialMediaMadeSimple #FindYourJoy #ContentCreation #AuthenticityMatters #SocialMediaSimplified #TherapistLife #AuthenticMarketing #VoiceYourself #CaptionsThatConnect #SpeakYourTruth #PodcastLovers #VideoContentCreators #InstagramMarketing #ContentCreators #TherapistMarketing #AuthenticVoice #PassionateCreators #PurposefulContent #CreativeFreedom #ContentMarketingTips #AudienceFirst #ContentThatShines #JoyfulMarketing #TherapistCommunity #AuthenticContent #MarketingWithHeart #ContentWithPurpose #AuthenticStorytelling #SocialMediaAuthenticity #SustainableContent
You know that prickly sting of sunburn? Well, I do You know that prickly sting of sunburn? Well, I do! Because - despite being the person who’s usually on it when it comes to skin protection - I managed to forget my sunscreen while I read in the garden yesterday. Ouch! 🤣

But, believe it or not, this got me thinking about how creating content for your private practice is kind of like applying sunscreen 😎

Sounds a bit out there, doesn't it? But bear with me.

First off, you can't just slap on sunscreen any old way and call it a day. There's a prep stage.

You need to cover every nook (and cranny 😱)

Similarly, your content needs preparation. You've got to dig deep, understand your audience, and brainstorm ideas that resonate 💡

Now, let's say you applied sunscreen once and then spent hours under the sun. Result? Hello, lobster face! 🦞

Just as sunscreen needs consistent reapplication, your social media content needs a regular drip-feed. That's how you keep your audience engaged and stay at the forefront of their mind.

And finally, imagine applying sunscreen only on your nose because it's the most visible.

Sounds ridiculous, right?

In the same way, your content shouldn't just focus on one aspect of your practice.

Mix it up - discuss different things, share your stories, answer common questions. Cover all bases to keep your audience informed and engaged.

So, there you go, the curious connection between sunscreen and content creation. Just a little something to think about next time you're reaching for that bottle of SPF! ☀️

Anyone else sporting a sunburn at the moment, or just me? 😅

#SocialMediaMadeSimple #ContentCreation #PrivatePractice #Therapy #MentalHealth #Sunscreen #Sunburn #Summer #LessonsLearned #DigitalMarketing #SocialMediaStrategy #ContentStrategy #AudienceEngagement #OnlinePresence #ConsistentContent #PreparationIsKey #CoverageIsCrucial #TherapistLife #TherapistsOfInstagram #MarketingTips #BusinessGrowth #PersonalBrand #AuthenticContent #CreativeContent #ContentTips #ContentIdeas #BrandStorytelling #SocialMediaContent #ContentIsKing #MarketingForTherapists
Ever stared at your screen, thumb hovering over th Ever stared at your screen, thumb hovering over the 'post' button, second-guessing your caption, your photo, or even the idea itself? 😟

The endless pursuit of 'perfection' on social media can feel like a never-ending hamster wheel.

But what if I told you there's a better way? 🤔

Imagine a world where 'Done is better than perfect.' 👇

The truth is, our fear of imperfection often holds us back from sharing our true selves and our ideas with the world. It’s a self-imposed barrier that inhibits us, muffles our voices, and stalls our progress.

But it’s time to break free from this perfection paralysis!

On social media, authenticity trumps perfection every single time.

The real golden moments happen when we share our ideas and thoughts as they are, raw and unfiltered.

Yes, there's a chance we may face criticism or stumble. Yet, it's through these hiccups and feedback, we grow, learn, and evolve ❤️

Remember, every time you hesitate to post because it's not 'perfect' yet, you're withholding value from your audience who might resonate with your message. So, next time you find yourself in a perfectionist standoff, take a breath and hit 'post.' 🚀

Perfection isn't the endgame here; it’s about progress, conversation, and connection 🤗

How often do you worry about your posts not being ‘perfect’?

#SocialMediaMadeSimple #SocialMediaManagement #TherapistsofInstagram #MentalHealthAwareness #Psychotherapy #TherapyBusiness #DigitalMarketing #ContentPlanning #SocialMediaForTherapists #PrivatePractice #WellnessMarketing #MindfulMarketing #OnlinePresence #AuthenticityOnline #MentalHealthMarketing #SocialMediaTips #GrowYourPractice #MarketingforTherapists #MentalHealthProfessionals #TherapistMarketing #SocialMediaStrategy #SocialMediaMindset #DoneIsBetterThanPerfect #MentalHealthAdvocacy #TherapyLife #PsychotherapyPractice #WellnessProfessionals #TherapistLife #TherapistCommunity #MentalHealthCommunity
In celebration of Pride Month, here are 8 social m In celebration of Pride Month, here are 8 social media post ideas for therapists 🌈

Save this post so you don’t forget them! ❤️🧡💛💚💜

#SocialMediaMadeSimple #PrideMonth #ContentIdeas #LGBTMentalHealth #LGBTQMentalHealth #LGBTQIAMentalHealth #MentalHealthMatters #InclusiveTherapy #DiverseTherapy #InclusiveTherapist
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