• Should you put your links in the comments on LinkedIn?

    If you spend any time on LinkedIn, you’ve probably heard that you should never put external links (e.g. to your website or news article etc.) in the body of your post. But why is that? In this article, I explain why social platforms (generally) dislike external links and how you should handle them when you’re […]

  • How many times per day should I be posting to Facebook?

    So you have a Facebook page for your therapy business, now what? You know you need to ‘show up’ on social media but it’s hard to know just how often you should be posting to make the most of being on the platform. In this episode of Social in 60 Seconds, I answer the question, […]

  • How to use hashtags in your Instagram bio

    If you use Instagram, you’ve probably noticed that you can add hashtags to your bio, but you might have been left wondering what they do and whether or not you should use them. In this article, I explain how hashtags in your bio work and how you can use them to increase your visibility on […]

  • How many hashtags should you use on Instagram?

    Have you ever tried to wrap your head around how many hashtags you should be using on your Instagram posts to get more engagement? If so, you’ll know that it’s difficult because there’s just so much conflicting (and outdated) advice out there. So what do you do? Many bloggers, ‘experts’ and influencers will shout about […]